The Startup Validation Checklist Founders Actually Use
Twelve concrete checks that separate ideas worth building from ideas that feel right but aren't. Not a template — actual questions with pass/fail criteria you can score honestly.
Key points covered in this post
- Problem interviews: 15+ conversations with the target customer before any code
- Willingness-to-pay validation: pre-order commitments, not survey responses
- Unit economics on the back of a napkin: LTV/CAC greater than 3
- Distribution channel proof: at least one channel you can afford to acquire from
- Founder honesty test: would you fund this if it was someone else's pitch?
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